About Us

Cynthia Erwin opened the first Cynthia’s Hallmark in Greenfield, Indiana in 1985. Since, Cynthia’s has expanded, opening three additional stores in the Fishers area. The Greenfield location has grown in size, and is now the largest retail Hallmark store in the country!

Cynthia’s Hallmark prides itself on its large variety and plentiful stock of Hallmark favorites. However, at Cynthia’s, you will find interesting and unique gifts for anyone. Many of your favorite lines are in stock year round at Cynthia’s, including Yankee Candles, Willow Tree, Nora Fleming, Department 56, RibbonWick and WoodWick Candles, Fannie May Chocolates, Lolita Hand Painted Wine Glasses, Tervis Tumbler, and Jim Shore.

In 2014, Kelley opened Cynthia’s Boutique on the “new” side of the Greenfield store. Cynthia’s Boutique offers brands such as Vera Bradley, Pandora, Life is Good, and many more! Cynthia’s Boutique carries one of a kind fashion pieces in the season’s latest trends. Cynthia’s Boutique has style for all ages – from dresses, tops, leggings, and jeans, to trendy ponchos, vests, scarves, and boots. If it wasn’t already, Cynthia’s Hallmark and new Boutique in Greenfield, is certainly a destination store.

Just 30 minutes East of Indianapolis on I-70, Cynthia’s Hallmark Store & Boutique in Greenfield, Indiana is easy to reach and worth the trip! Come visit us today (& if you’re lucky you might find Kelley sampling dips and chocolates, and serving up her favorite wine)!

We invite you to explore our stores as well as our website and share the Cynthia’s Hallmark store experience. To sign up for our newsletters and promotions, click here.